WandaVision Key Art

Entertainment Advertising - Fall 2023

Procreate | Adobe Photoshop

Abstract

WandaVision is a Disney Plus original limited-run series. The series is a blend of classic television and the Marvel Cinematic Universe in which Wanda Maximoff and Vision; two super-powered beings living idealized suburban lives but begin to suspect that everything is not as it seems.

Brainstorming

For my approach to redesigning the key art for WandaVision, I was influenced by the β€œhex” references in the series. I was also tasked with redesigning the logotype completely. I chose different hues of burgundy red to pay homage to the iconic Scarlet Witch colors but was strategic not to overpower the mysterious elements of the show. In addition, I was careful to build around the concept with the idea of creating multiple series of posters with other characters.

Process

Mockups

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